Why ROR?

Since I came on this board I've realised that RIU Ocho Rios is extremely popular. Why is this? Meaning there are other more popular resort areas and many ,many resorts. I'm just curious. Those of you who have already got married there and those who are going to: Why did you choose ROR?

I personally felt that the RIU chain offers the best value for your money. The Sandals resorts looked nice, but seemed very pricey! I also liked the wedding packages and options available at the RIU. I originally was looking at RIu Negril, however after some research, I found that Ocho Rios seems to have more activities and excursions available for our guests. Also Negril doesn't offer the free wedding package. After looking on here and seeing all of the photos and great reviews I was sold on ROR. I figured it was better to go with a place that most people seemed pleased with. For our honeymoon we are going to Couples Negril, so we will get to see both sides of the island1

OOps I just realised the minute I posted this that there was another thread wth a similiar question! Sorry!

I chose ROR b/c I had parents coming that are divorced and didn't want a couples only resort where they would feel uncomfortable. ROR was more fun had more excursions and cheaper for our budget. My DH is a student and didn't have tons of money to throw around for a wedding. It was a perfect fit!