I wrestled with this for awhile. Originally I wanted to do a later in the afternoon ceremony (3 or 4pm) as I thought it would have a better "flow" into the evening, but after talking to others and our photographer I decided to switch the wedding until 11am. Since we are getting married on the beach and pictures by the ocean are important to us, the photographer said that the colour of the ocean is more vivid in the earlier part of the day, plus there is less likely a chance it will rain at that time (although who knows with the weather!). Â I managed to include a reception and catamaran cruise ride during the day for my guests followed by dinner. Â But at the end of the day it really is all about personal preference.