Quote: Originally Posted by drtracy I don't have a great tag line phrase but some helpful (hopefully) suggestions:
What is the image that you are really trying to project? All of your materials should reflect that same image, so your tagline should be a part of that. Who is your core target audience and would the tagline speak to them. For example, I like the 'Moving moments into memories' (sorry if that isn't the exact wording) tagline, however, if your target is a younger demographic it might not work for them, KWIM? Also, do you think you'd like to keep your tagline "forever" or change it up every now and again? Do you have a logo? If so, would the tagline work visually with your logo?
Sorry for the random questions but I teach Marketing & PR classes every now and again and I was trying to think of everything I'd ask my students in the same situation.
Good luck
My logo is my name so that won't really say much. :-) And right now I'm enjoying doing all sorts of photography, I used to aim more towards pets, but the economy just isn't where it was a few years ago, so now I'm having fun with all different sorts of photos. I think the "unexpected" moments are what I tend to get. if that makes since, so I would like to use that word in my tag line. Somehow, or a version of that word.